Strategic Dynamics: Concepts and Cases
Author | : Robert Burgelman |
Publisher | : McGraw-Hill/Irwin |
Total Pages | : 520 |
Release | : 2006 |
ISBN-13 | : IND:30000102058900 |
ISBN-10 | : |
Rating | : 4/5 ( Downloads) |
Download or read book Strategic Dynamics: Concepts and Cases written by Robert Burgelman and published by McGraw-Hill/Irwin. This book was released on 2006 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Dynamics: Concepts and Cases, by Burgelman, Grove, and Meza offers unique and valuable insight into strategy making for companies in information technology-driven industries. It is the product of over twelve years of teaching and research based on a unique combination of academic (Stanford’s Robert Burgelman) and industry (Intel’s Andy Grove) experience. The key themes and conceptual frameworks discussed in this book, along with its case studies and industry notes, provide instructors and students with a more complete viewpoint on the dynamic interactions of companies within industries and between industries than is typically found in books on strategy and technology strategy.