Predicting Technology: A Practical Guide For Technology Managers and Marketing Professionals To Identify Future Market Opportunities

Predicting Technology: A Practical Guide For Technology Managers and Marketing Professionals To Identify Future Market Opportunities
Author :
Publisher : First Edition Design Pub.
Total Pages : 261
Release :
ISBN-13 : 9781622875511
ISBN-10 : 1622875516
Rating : 4/5 (16 Downloads)

Book Synopsis Predicting Technology: A Practical Guide For Technology Managers and Marketing Professionals To Identify Future Market Opportunities by : Thomas E. Vass

Download or read book Predicting Technology: A Practical Guide For Technology Managers and Marketing Professionals To Identify Future Market Opportunities written by Thomas E. Vass and published by First Edition Design Pub.. This book was released on 2014-02-28 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: Part of the theory about predicting the direction of technology in this book builds upon work done by Clayton Christensen, a professor of business at Harvard University. Christensen has written many books about how multinational corporations are affected by a topic called "disruptive technology."


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