Audience Evolution
Author | : Philip M. Napoli |
Publisher | : Columbia University Press |
Total Pages | : 266 |
Release | : 2011 |
ISBN-13 | : 9780231150354 |
ISBN-10 | : 0231150350 |
Rating | : 4/5 (50 Downloads) |
Book Synopsis Audience Evolution by : Philip M. Napoli
Download or read book Audience Evolution written by Philip M. Napoli and published by Columbia University Press. This book was released on 2011 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation Napoli examines the ongoing redefinition of the industry-audience relationship by technologies that have moved the audience marketplace beyond traditional metrics.