Strategic Orientation and Alliance Portfolio Configuration
Author | : Katharina Wratschko |
Publisher | : Springer Science & Business Media |
Total Pages | : 196 |
Release | : 2009-07-06 |
ISBN-13 | : 9783834994592 |
ISBN-10 | : 3834994596 |
Rating | : 4/5 (96 Downloads) |
Book Synopsis Strategic Orientation and Alliance Portfolio Configuration by : Katharina Wratschko
Download or read book Strategic Orientation and Alliance Portfolio Configuration written by Katharina Wratschko and published by Springer Science & Business Media. This book was released on 2009-07-06 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Following the resource-based view, social network theory and transaction cost theory, Katharina Wratschko shows the complex relationship between a firm’s business strategy and its alliance portfolio.