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Strategic Optimization of Medium-Sized Enterprises in the Global Market
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Type: BOOK - Published: 2018-07-13 - Publisher: IGI Global

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To maintain a competitive edge against other businesses, companies must ensure the most effective strategies and procedures are in place. This is particularly c
Optimal Management Strategies in Small and Medium Enterprises
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Authors: Vemi?, Milan B.
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Business sustainability is becoming increasingly difficult amongst the demands of today’s markets. By implementing new and dynamic practices, organizations ca
A Market-oriented Strategy for Small and Medium Scale Enterprises
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Type: BOOK - Published: 2000-01-01 - Publisher: World Bank Publications

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This paper investigates the economic rationale for intervention in support of small and medium scale enterprises, on both theoretical and empirical grounds. It
Service Marketing Strategies for Small and Medium Enterprises: Emerging Research and Opportunities
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The contribution of small and medium enterprises (SMEs) is acknowledged as an influential engine to economic growth. However, the biggest challenge faced by the
Small and Medium-sized Enterprises and the Global Economy
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Authors: Gerald I. Susman
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Globalization has jarred the traditional role and competitiveness of small- and medium-sized enterprises. This masterful volume comprises leading scholars, poli