There is currently great interest in how social cognitions are related to health behaviour but - often - little practical understanding of the area. Predicting

Providing the theoretical background and examples of how to apply the most common social cognition models to health behaviours, this book thoroughly examines ho

Predicting Health Behaviour provides the theoretical background and examples of how to apply the most common social cognition models to the explanation of healt

For many years, social cognition models have been at the forefront of research into predicting and explaining health behaviours. Until recently, there have been

Focuses on a range of key social cognitive factors in interventions to change health behaviour, using examples from an impressove breadth of applied settings. T