Popular Lies about Graphic Design

Download or read book Popular Lies about Graphic Design written by Craig Ward and published by ACTAR Publishers. This book was released on 2012 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ward pulls from his ten years' experience as a designer and art director to tackle subjects such as design fetishists, Helvetica's neutrality, urgent briefs, as well as topics such as the validity of design education, the supposed death of print, client relationships and pitch planning. In addition, the book features contributions and insights from more than a dozen other established practitioners such as Milton Glaser, Stefan Sagmeister, Christoph Niemann and David Carson--Provided by publisher.