With the prevalence of social media, businesses and other organizations have a growing need to utilize various online media platforms and sites to engage and in

Social networks are a nearly universal element of modern, information-driven societies, one that presents many opportunities and advantages—and challenges and

Researchers have harnessed the flood of personal information and opinions shared on social media platforms in a variety of ways. People communicate not only wha

Social media has become a key tool that businesses must utilize in all areas of their practices to build relationships with their customer base and promote thei

Social media has revolutionized how individuals, communities, and organizations create, share, and consume information. Similarly, social media offers numerous