In the information age, intellectual property rights such as patents, copyrights, and trademarks are among companies' most valuable assets. Today, managers and

Attorney and author Andrew J. Sherman approaches business using a simple, attractive metaphor: Businesspeople are farmers - or, at least, they should be. Entrep

Edited by IP communications expert Bruce Berman, and with contributions from the top names in IP management, investment and consulting, From Assets to Profits:

In the information age, intellectual property rights such as patents, copyrights, and trademarks are among companies' most valuable assets. Today, managers and

Praise for Business Power Creating: New Wealth from IP Assets "Business Power is an essential handbook for every business leader. Creating and growing IP is a c