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Developing New Products and Services
Language: en
Pages: 241
Authors: Lawrence Sanders
Categories: Business & Economics
Type: BOOK - Published: 2011-10-14 - Publisher: Business Expert Press

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This book will focus on the up-front activities required for product and service differentiation, the learning methodologies that contribute to arriving at that
Developing New Products and Services
Language: en
Pages:
Authors: Lawrence G. Sanders
Categories:
Type: BOOK - Published: 2012* - Publisher:

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Developing Products in Half the Time
Language: en
Pages: 325
Authors: Preston G. Smith
Categories: Business & Economics
Type: BOOK - Published: 1997-10-30 - Publisher: John Wiley & Sons

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Advance praise for Developing Products in Half the Time Second Edition New Rules, New Tools Preston G. Smith * Donald G. Reinertsen "This is an exceptional book
New Product Development For Dummies
Language: en
Pages: 395
Authors: Robin Karol
Categories: Business & Economics
Type: BOOK - Published: 2011-02-14 - Publisher: John Wiley & Sons

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The global consumer product market is exploding. In 2006 alone, 150,000 new products were brought to market. Now for the bad news: of those, fewer than 5% were
New Product Development
Language: en
Pages: 601
Authors: Marc Annacchino
Categories: Business & Economics
Type: BOOK - Published: 2003-10-16 - Publisher: Elsevier

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Marc Annacchino's New Product Development will maximize return on development dollar invested by providing the reader with an interdisciplinary understanding of