Blue Ocean Strategy, the #1 global bestseller, forever changed how the world thinks about strategy. Now W. Chan Kim and Renée Mauborgne offer up a bold, new id

In Beyond Disruption: Technology's Challenge to Governance, George P. Shultz, Jim Hoagland, and James Timbie present views from some of the country's top expert

In this work Jean-Marie Dru describes disruption as a universal language of change that allows advertisers from all over the world to form a common strategy.

This collection, which centres on the academic as teacher, grew out of the moment of unprecedented change that COVID-19 brought to the world in 2020, when our d

The two landmark books, Blue Ocean Strategy and Beyond Disruption, that together challenge everything you thought you knew about winning the future. These two i