Visual Research: An Introduction to Research Methodologies in Graphic Design

Visual Research: An Introduction to Research Methodologies in Graphic Design
Author :
Publisher : AVA Publishing
Total Pages : 195
Release :
ISBN-13 : 9782940373208
ISBN-10 : 2940373205
Rating : 4/5 (05 Downloads)

Book Synopsis Visual Research: An Introduction to Research Methodologies in Graphic Design by : Ian Noble

Download or read book Visual Research: An Introduction to Research Methodologies in Graphic Design written by Ian Noble and published by AVA Publishing. This book was released on 2005 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visual Research explains the key terms and theories that underlie design research, examining the importance of audience, communication theory, semiotics and semantics. It features a range of case studies which demonstrate how the use of rigorous research methods can form the basis of effective visual communication and design problem solving, eschewing end product analysis for a discussion of the way research feeds into the design process.


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