Gregory Fairchild introduces readers to the rising set of entrepreneurs whose efforts to reach marginalized groups are reshaping the emerging markets of the Uni

The most disruptive change to the world economy over the past half century has been the rise of so-called emerging economies, particularly the large developing

Competition, competitiveness, innovation and growth are inherently linked. This book covers the main ideas underlying competitiveness and its applications, draw

SEIZE THE ADVANTAGE IN THE GLOBAL WAR FOR MARKET SHARE Winner of the 2013 Small Business Book Award - Top 10 Overall The newest economic behemoth, China, is sna

The best way to select emerging markets to exploit is to evaluate their size or growth potential, right? Not according to Krishna Palepu and Tarun Khanna. In Wi