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Language: en
Pages: 38
Pages: 38
Type: BOOK - Published: 2009-05-19 - Publisher: Pearson Education
Social networks and word-of-mouth marketing are increasingly important, yet few current practices are based on a deep understanding of how the structure of netw
Language: en
Pages: 41
Pages: 41
Type: BOOK - Published: 2009-05-19 - Publisher: Pearson Education
Zott and Amit explore the role of business models in creating value through networks. They review earlier, firm-centric views of value creation, including Porte
Language: en
Pages: 37
Pages: 37
Type: BOOK - Published: 2009-05-19 - Publisher: Pearson Education
Global networks of firms are rapidly replacing top-down, hierarchical organizations. Such networks, thanks to information technology and global communications s
Language: en
Pages: 37
Pages: 37
Type: BOOK - Published: 2009-05-19 - Publisher: Pearson Education
Networks increase interdependencies, which creates challenges for managing risks. This is especially apparent in areas such as security and enterprise risk mana
Language: en
Pages: 30
Pages: 30
Type: BOOK - Published: 2009-05-19 - Publisher: Pearson Education
The locus of innovation is shifting from the firm to the network. In contrast to developing standalone products, innovators are drawing together networks that d