This book presents the theory of threaded cognition, a theory that aims to explain the multitasking mind. The theory states that multitasking behavior can be ex

Multitasking is all around us: the office worker interrupted by a phone call, the teenager texting while driving, the salesperson chatting while entering an ord

A “brilliant and practical” study of why our brains aren’t built for media multitasking—and how we can learn to live with technology in a more balanced

"A fresh take on the problem of time wasters in our corporate and personal lives, "The Myth of Multitasking" will change your paradigm about what is productive

A look at the extraordinary ways the brain turns thoughts into actions—and how this shapes our everyday lives Why is it hard to text and drive at the same tim