Global Operations Strategy
Author | : Yeming Gong |
Publisher | : Springer Science & Business Media |
Total Pages | : 333 |
Release | : 2013-07-01 |
ISBN-13 | : 9783642367083 |
ISBN-10 | : 3642367089 |
Rating | : 4/5 (89 Downloads) |
Download or read book Global Operations Strategy written by Yeming Gong and published by Springer Science & Business Media. This book was released on 2013-07-01 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: While many business schools are teaching Global Operations Strategy with self-made teaching materials, there are no such textbooks. Combining practical approaches with detailed theoretical underpinnings, this book provides theories, tools, frameworks, and techniques for global operations strategy, and brings real world perspectives to students and managers. Each chapter includes definition of key terms, introduction of fundamental theories, several short case examples, one long new case to explain the associated theories, and recommended further reading.