Going Negative
Author | : Stephen Ansolabehere |
Publisher | : |
Total Pages | : 264 |
Release | : 1995 |
ISBN-13 | : UVA:X002741818 |
ISBN-10 | : |
Rating | : 4/5 ( Downloads) |
Book Synopsis Going Negative by : Stephen Ansolabehere
Download or read book Going Negative written by Stephen Ansolabehere and published by . This book was released on 1995 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors use both laboratory experiments and case studies to show how negative advertising drives down voter turnout.