Related Books

Motives for Metaphor in Scientific and Technical Communication
Language: en
Pages: 189
Authors: Timothy Giles
Categories: Psychology
Type: BOOK - Published: 2017-03-02 - Publisher: Routledge

DOWNLOAD EBOOK

Examination of the work of scientific icons-Newton, Descartes, and others-reveals the metaphors and analogies that directed their research and explain their dis
Encyclopedia of Science and Technology Communication
Language: en
Pages: 1145
Authors: Susanna Hornig Priest
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2010-07-14 - Publisher: SAGE Publications

DOWNLOAD EBOOK

In the academic world, the term "science communication" refers both to a set of professions (such as science journalism and public information work) and to an i
Welding Technical Communication
Language: en
Pages: 324
Authors: Jo Mackiewicz
Categories: Technology & Engineering
Type: BOOK - Published: 2022-06-01 - Publisher: State University of New York Press

DOWNLOAD EBOOK

Welding Technical Communication explores the teaching and learning of welding through two narratives. The personal narrative relates the author’s experience a
Metaphor in Specialist Discourse
Language: en
Pages: 333
Authors: J. Berenike Herrmann
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2015-12-15 - Publisher: John Benjamins Publishing Company

DOWNLOAD EBOOK

Metaphor in Specialist Discourse presents multiple perspectives on metaphor use in specialist and popularized discourse contexts. Using genre and register as st
How Metaphors Guide, Teach and Popularize Science
Language: en
Pages: 340
Authors: Anke Beger
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2020-04-22 - Publisher: John Benjamins Publishing Company

DOWNLOAD EBOOK

Metaphors are essential to scientists themselves and strongly influence science communication. Through careful analyses of metaphors actually used in science te