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Not solely covering new products, Innovation Management focuses on new services and new business models; in doing so, it provides an introduction to new busines
Innovation Management
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Innovation Management provides 10 essential and practical tools to help innovators guide their ideas to marketplace success. Following the publication of the su
Innovation Management
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Innovation is the means by which organizations survive and thrive in uncertain and turbulent conditions. Innovation management has become a well-established fie
The Oxford Handbook of Innovation Management
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While innovation is widely recognised as being critical to organisational success and the well-being of societies, it requires careful management to ensure that
Innovation Management and New Product Development
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Revised edition of the author's Innovation management and new product development, 2012.