We live in an age of media saturation, where with a few clicks of the remote—or mouse—we can tune in to programming where the facts fit our ideological pred

Do you want to change minds and hypnotically influence people's persuasions? Are you tired of never getting your way, or people not listening to you or valuing

As he has done for each presidential campaign since 1992, Robert E. Denton Jr. gathers a diverse collection of communications scholars to analyze specific areas

This book analyzes why we believe what we believe about politics, and how the answer affects the way democracy functions. It does so by applying social evolutio