Applications of Big Data and Business Analytics in Management uses advanced analytic tools to explore the solutions to problems in society, environment and indu

This timely text/reference reviews the state of the art of big data analytics, with a particular focus on practical applications. An authoritative selection of

Big Data Analytics: Applications in Business and Marketing explores the concepts and applications related to marketing and business as well as future research d

In a world of soaring digitization, social media, financial transactions, and production and logistics processes constantly produce massive data. Employing anal

This handbook brings together a variety of approaches to the uses of big data in multiple fields, primarily science, medicine, and business. This single resourc